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They must have the freedom to experiment and explore possibilities. That said, they require close relationships with the rest of the enterprise. The most critical ties for them to forge are with executives in charge of products and solutions rather than with people today overseeing small business functions. It may well not always be the most stable path, with complete-time employment and job possibilities a little really hard to come by. But the internet is full of ambitious writers and content material creators who managed to turn their blogs into careers. So we say, if blogging is your very best...